Abbey National Launches PR Guide
2nd April 2009
Categories: Marketing
Aimed at Charities But Good Reading for All
Abbey National has released a comprehensive guide for improving public relations activities and performance.
Although the guide is aimed at charities, the guidance is effective for any business type and is well worth a read.
You can access the guide by clicking here.
- Winning International Customers - a VisitBritain Topic Profile on Welcome and the Visitor Experience
- 2.1 Mb
A VisitBritain Topic Profile on the importance of welcome - in all its forms - to overseas visitors.
- Customer Tally
- 19 Kb
An Excel spreadsheet for analysing your customers by age, income, interest and origins
- International Marketing Symbols
- 201 Kb
A factsheet containing symbols - and their meanings and translations - for you to use in your international marketing materials and at your website.
- Group Travel Marketing Opportunities
- 981 Kb
Participate in the extensive group travel marketing opportunities for North East businesses. This guide details the 2009/10 opportunities.
- ONE Media Campaign Jan to May 2010
- 43 Kb
One North East media campaign Jan to May 2010
- Languages Mean Business
- 118 Kb
A factsheet about learning and using other languages to attract and keep international customers.
- Dutch e-marketing message
- 653 Kb
A copy of a Dutch e-marketing message.
What's New
- New Ryanair service welcomes Norwegian neighbours(03/08/2010)
- Is your Museum signed up to the Kids in Museums Manifesto?(02/26/2010)
- Sharing ideas and opinions with tourism colleagues online(12/15/2009)
- Seaham Hall One of First Worldwide to Join New Twitter-Based Booking(10/06/2009)
- Boutique Hotels Needed for VisitBritain USA Campaign(09/10/2009)
- Register to be Part of Channel Five's Hotel Inspector(09/10/2009)
What's New RSS News FeedLatest Research
- Launch of a new 'tourism intelligence' leaflet (12/21/2009)
Marketing
- VisitBritain embraces social networking in lead up to the London 2012 Games(02/19/2010)
- DFDS Seaways boosts inbound tourism by 19%(01/14/2010)
- Three North East tourism businesses 'doing it for themselves'(01/04/2010)
- It's great pre-Christmas news for Seaton Delaval Hall(12/19/2009)
- Surge of visitors expected for Tall Ships Race next year(12/10/2009)
- The New Visitor Economy Strategy for North East England(12/10/2009)
