Being Green and Local
Current levels of consumption in the UK and other rich world countries are unsustainable. If everyone in the world consumed at the average rate we do in the UK, we would need three planets.
We need to move to 'one planet living' at home, at work, for business and travel. What are now seen as 'green' measures will become mainstream in the future. For the moment they demonstrate forward thinking and excellent practice which gives your business a leading edge, making you stand out from your competitors and appeal to discerning customers.
From a purely commercial viewpoint green measures can save you money and increase income. 'Going Green' adds value to your business and is an excellent selling point to use in your marketing.
National and local surveys show visitors are prepared to pay a little extra to choose businesses that can demonstrate their ethical responsibility, with the majority also perceiving these businesses to be of a higher quality.
So going green is a practical step which will help protect your immediate environment and the global one.
It can help to:
All businesses, whatever size, whatever type, will find some green measures which are suitable for them to take. Multinational corporations, national chains and micro businesses can all reduce their carbon footprint and improve the environment in which they operate. Businesses involved with tourism are particularly well placed to adopt green measures. Visitors are often attracted to an area because of its special qualities and are likely to have an appreciation for the environment and its products.
Solar Hot Water Case Study – 8 St Aidens Park has installed solar thermal to generate hot water for their 4 diamond bed and breakfast.
Self-catering Case Study – Springhill Farm Cottages has won a Silver Award through a range of green methods - including a reed bed waster water system.
Local Produce Case Study - Grindon Cartshed have a passionate commitment to the environment and are particularly strong on supplying local produce, cutting out food miles and the middle man, supporting the local economy and introducing guests to a real taste of the North East
Greener Purchasing Case Study – Polemonium Plantery is a GOLD winner. This case study focuses on their outstanding commitment to local sourcing, particularly of local organic milk delivered in re-usable glass bottles
Special Diets Case Study - The Byre Vegetarian B+B is an all round green B&B, serving only vegetarian food. There is a sound environmental principle behind vegetarianism - meat production requires significantly more land area per product.
Composting Case Study – Newt Cottage have earned a Gold Award for features including the use of sheeps wool insulation, use of eco paints, a heat pump, solar panels, use of green energy tariffs and low energy lighting. The owners supply homegrown organic produce, use fair trade items, recycled products recycling facilities such as composting systems as well as provide excellent walking and wildlife information. One of the most novel features in the development is the option to use a COMPOST TOILET.
Greener Purchasing Case Study – West Coates Bed and Breakfast is a GOLD winner for their overall excellent environmental practices. Not only is local sourcing a key part of their green strategy but local producers are promoted on their breakfasts menus and the proprietor gives cookery lessons to promote local ingredients and local dishes.
A PDF factsheet of the dates of Farmers' Markets throughout North East England
Wildlife Case Study – Old School B&B has won awards in the Winner of the North East B&B of the year as well as a Gold Award winner in the Green Tourism Business Scheme - for its Hedgehog Hospital.
Renewable Energy Case Study – Whitelee Cottages have won a Silver award for their outstanding use of renewable energy. They have a 2.5kw wind turbine, solar water heating, solar photovoltaic panels and two ground source heat pumps.
Guest Information Case Study - Pasture Cottage is a Silver Award winner for overall very good measures. It scored well across the whole GTBS scheme and provides particularly good wildlife information for guests.
Habitat Case Study – Low Cornriggs self catering is a Silver Award winner. The farm is managed in a traditional way and there are parts which are designated as Sites of Special Scientific Interest. These are species rich upland hay meadows and the business is involved with the AONB Hay Time project. They are working closely with the AONB to ensure the preservation and enhancement of this rare habitat.
Re-use Case Study – Ninebanks Youth Hostel has gained a Gold Award for their excellent environmental practices. They are particularly strong on re-use: their extension was built from reclaimed stone, one set of their tables and chairs came from the national gallery and even their curtain have been reclaimed.
Appliances Case Study – West Longridge Cottages
B&B Case Study - Saughy Rigg. How one B&B earned a Silver Award through extensive use of renewables (solar, ground source and biomass) and good use of local produce.
Self-catering Case Study - Durham Cottage has won a Bronze Award for their overall green approach which includes recycling, green housekeeping and maintenance and excellent guest information on walking and cycling.
Green Business Case Study - Northumberland Cottages are a letting agency who are aiming to become a Green Business. The business may join the GTBS through a stepping stone approach known as Going Green “Committed to the GTBS”
Green Building Case Study – County Durham Tourism Partnership have won a Gold Award for the construction of their new offices. Features include rammed earth construction, wood pellet fed biomass boilers and rainwater collection for toilet flushing and irrigating the buildings sedum roof.
Ground Source Heat Pump Case Study – Deneholme use solar water heating, solar panels and a 37kw ground source heat pump to heat the Edwardian mansion. Other measures include a rainwater harversting system for flushing the toilets.
Greener Purchasing Case Study – Killhope Lead Mining Museum is a GOLD award winner. They have an excellent overall range of measures but the case study focusses particularly on their green purchasing strategy for the museum shop which includes a wide range of ethically sourced and recycled products.
Green Building Case Study – The Hytte has won a Gold Award. It is a luxury norwegian inspired log construction with a turf roof and ground source heat pump.
Green Business Case Study - Firwood has achieved a Green Tourism Business Scheme Silver award through general good practice in most areas, with particular focus on energy, water and waste.
Light Pollution Case Study – Border Forest Caravan Park is on the edge of the Kielder Forest. As a large rural park they were very aware of the effect their external lighting was having on the local night sky. Their efforts to shade lights and reduce light pollution has won them a Silver Award.
Insulation Case Study – Boot and Shoe Cottage have a Silver Award through a range of good environmental practices which include sheeps wool loft insulation.
Biomass Case Study – Strathmore Barns have won a Silver Award for good practice including a 100kw woodchip boiler powering 51 radiators and 9 bathrooms which runs on waste from a local kitchen manufacturer.
Pub Case Study - Twice Brewed Inn has won a Silver Award for a range of measure which include local produce, recycling, environmental cleaning, a display case for local artists and planting hundreds of trees in a ten acre plot.
Green Gardening Case Study - Birkheads Secret Garden hold a Silver Award. The owner is a qualified garden designer and many different techniques have been employed in the garden to minimise the impact the operations are having on the environment.
Hotel Case Study – Dustanburgh Castle Hotel is a GOLD award winner for their overall excellent green measures.
Eco-Products Case Study – Low Urpeth have earned a Silver Award having introduced a range of eco-cleaning materials and water saving systems.
Combined Heat & Power Case Study – Gisborough Hall have a range of energy conservation measures and a Combined Heat and Power System which is up to 85% efficient which together have earned them a Silver Award.
Composting Case Study – Simonburn Tearooms have earned a Silver Award having reduced their general waste by 90% following the introduction of a three bin recycling system.
Biodiversity Case Study – East Briscoe Farm Cottages have won a Gold Award for their biodiversity. These self-catering cottages have a strong focus on managing their woodland and surrounding grounds with a sensitivity towards the flora and fauna.
Marketing Case Study - Wansbeck Caravan Park has attained a bronze award through a range of basic environmental measures and particularly through good communication with customers.
Energy Saving Lighting Case Study – Haggerston Castle have earned a Silver Award having replaced the light bulbs in their main entertainment complex with energy saving units which will save around £600 of electricity per year.
Car Free Case Study – Argument Cottage have won a Silver Award. The owners have excelled in providing the resources to allow their guests to give the car a holiday. They have produced an 8 day itinerary of suggestions that provide details of interesting places to visit in the local area.