Northumberland National Park (NNP) and Northumberland Coast AOB have got together to offer some fantastic courses to any Northumberland tourism business to help them learn more about what the county has to offer.
The set of one day events helps businesses to become more knowledgable and more enthusiastic about the area so that they can communicate this to customers and visitors.
Many of the courses are focussed around growing areas of tourism: history, culture, spiritual, coast, sailing and so on - areas which are actively being developed so that they can be promoted by One NorthEast and the Area Tourism Partnerships.
Mandy France of One NorthEast Tourism says, "Visitors to the region want memorable experiences - preferably ones that are local, authentic, special and distinctive, that will bring their visit to life. When a business is knowledgable and enthusiastic about their area, they really communicate this to the customer. Visitors love personal recommendations for things to do and see and little bits of history, folklore and anecdotes. It all really helps to get visitors exploring, discovering and enjoying what we've got to offer in the region. They realise how much there is to do and they are then much more likely to come back and recommend the area to family and friends or even to rave about it on blogs and review sites like www.tripadvisor.com ."
There will be four one-day events between January and April 2008. Each one focusses on a particlar theme, highlighting why the area is so special. The cost is £10 and includes:
To find out more and see the 2009 course programme:
Alternatively email Lesley Silvera coastandcountry@nnpa.org.uk and she will take you through the programme.
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