Tourism is of enormous importance to the economy of North East England bringing in
8.5 million people stayed overnight in the region in 2006 with a further 74 million people making a day visit to the region.
The regional tourism team collects a wealth of data about tourists and tourism in the North East. For a general overview read the latest key facts.
The Regional Visitor Survey conducted in 2005/06 provides answers to all these questions and more. Click here to read the reports.
The regional tourism team subscribes to the Scarborough Tourism Economic Activity Monitor (STEAM) which provides annual data on the volume and value of tourism in each of the sub regions. Read more
Hotel room occupancy rates averaged 71% during 2007. The highest occupancy rates are found in:
Read more about accommodation
Read more about visits to attractions
100 tourism businesses around the region take part in our Quarterly Tourism Business Survey. To find out what they said in 2006 click here.
New tourism developments worth more than £39 million opened in the North East in 2006. Click here to find out more about these projects and the major tourism developments One NorthEast is currently supporting.
The Tourism Development Unit is responsible for an extensive programme of research to understand where interventions need to take place to support the growth of the visitor economy. To read these reports click here
If you would like to participate in any of the regional surveys please contact tracey.wilkinson@onenortheast.co.uk
If you need further help with information you feel is not available from the site please contact ian.thomas@onenortheast.co.uk
Tourism Intelligence is the Tourism Team's quarterly research update, it summarises the latest facts and figures and lets you know about new national and regional research reports. The latest issues can be found below:
Tourism Intelligence June 2008
Tourism Intelligence January 2008
Breakdown of the Heritage visitor taken from the Regional Visitor Survey
VisitBritain's Foresight newsletter May 08 issue focusses on Business Tourism in the UK, the factors that affect it, the top markets and how the business visitor can be influenced
A 'newletter' from MORI, the well known research company, which is essentially a piece of promotional literature but nevertheless contains some interesting attractions research material.
Annual Summary of Regional Tourism Investment for 2007
Summary of regional and national data
VisitBritain's Foresight Newsletter June 08 Issue - Cultural and Heritage Visitors Issue
VisitBritain's Foresight January 08 - Inbound Visitors Staying 1 - 3 Nights.
Tees Valley STEAM analysis 2006, looking at tourism numbers, value of tourism and tourism employment
Summary of regional and national data.
Tees Valley Visitor Survey looking at visitor profiles, satisfaction and expenditure
Northumberland visitor survey looking at visitor profiles, visitor origins,
A description of the history of STEAM and the inputs used.
This report gives an insight into those visitors who request the North East England Holiday Guide but do not go on to visit the region. The report highlights perceptions and barriers which the North East faces in attracting some markets.
Lates monthly data for attractions in 2008
County Durham STEAM analysis looking at volume of visitors, value of tourism and job creation
A review of the quarterly business survey taken from the tourism business panel in 2006 looking at performance, confidence, employment and visitor profiles.
Trends in Visitor Numbers to attractions in the North East
Summary of Tourism research during April June 2007
Analysis of the Regional STEAM report 2006
Additional breakdown concerning International Visitors taken from the Regional Visitor Survey
This issue of VisitBritain's Foresight Magazine looks at passengers arriving by ferry in the UK.